This course will review the marketing application configuration needed to drive business growth. It will also dive into lead management, marketing forms and pages, segmentation, and email marketing messages. All these pieces are tied together through interactive customer journey design, including event and survey configuration.
Dynamics 365 Marketing Delivery Methods
In-Person
Online
Dynamics 365 Marketing Course Benefits
Configure advanced settingsManage marketing content, templates and integrationsCreate and manage leadsDesign and create marketing forms and pagesCreate and manage segmentsSet up and launch customer journeysCreate and manage eventsDistribute and analyze surveys
Continue learning and face new challenges with after-course one-on-one instructor coaching
Dynamics 365 Marketing Course Outline
Important Dynamics 365 Marketing Information
Software Used:
Dynamics 365
Recommended Experience:
Knowledge of the Dynamics 365 platform and an understanding of basic marketing principles. Power Platform experience, especially in model-driven applications is also recommended.
Who should attend this course?
This course is designed for IT or marketing professionals who want to learn how to leverage Dynamics 365 for Marketing for businesses.
Certification Information:
This course helps prepare you for the Dynamics 365 Marketing Functional Consultant Associate certification.
Module 1: Configure Dynamics 365 Marketing
Module 2: Manage customers in Dynamics 365 Marketing
Module 3: Manage marketing forms and pages
Module 4: Manage segments and subscription centers
Module 5: Manage emails and journeys in Dynamics 365 Marketing
Module 6: Manage events
Module 7: Create surveys with Dynamics 365 Customer Voice
Module 8: Analyze insights in Dynamics 365 Marketing
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